What is Jelmoli?

Jelmoli is a unisex multi-brand clothing chain of outlets for children under the age of 16 years. They cater to 3 specific categories – Infants, Boys & Girls.

What did they want?

Jelmoli was looking for a fresh identity and design for their brand as well as interior design for their outlet. They wanted to appeal to children and parents alike with this new design.

What did we give them?

Keeping consumer behaviour and colour psychology in mind, we designed and planned the interiors for their outlet and created a new brand identity for Jelmoli, one that children and parents can associate with.